The Spring Racing Carnival will soon be upon us, with the biggest event of the season being ‘The Melbourne Cup’ on November 7th. Where hoards of stylish men and women will gather to cheer on thoroughbred horses at Flemington Racecourse. The 3pm run is known as ‘the race that stops the nation’.

Racing season is the perfect excuse to exert sartorial prowess over your fellow colleagues and friends, an opportunity to wear a suit that exudes personality, one that you would not wear to the office, one that makes you stand out and states ‘I feel and look good’.

Your race day look, no matter which state you are watching the race in is important. Plan ahead and seek professional advice.



The Melbourne Cup began in 1861 and ever since then the race has attracted some of the world’s best dressed men, each leaving their own mark and inspiring the looks for the rest of the race season.

In 1991 the male category was introduced into the infamous ‘Fashions on The Field’, giving men the opportunity to really dress to impress.

Held on AAMI Victoria Derby Day, the Men's Racewear category regularly attracts more than 150 well-dressed male racegoers. However, there are strict set of rules/regulations and judging criteria that govern the entrants (more information can be found at

A panel of judges base their votes on the following Men’s Racewear criteria:
• Style and originality
• Appropriateness of the outfit for the Melbourne Cup Carnival and the individual
• Attention to detail with accessories (eg. hat, lapel flower etc.)
• Understanding and interpretation of the current fashion trends
• Grooming and deportment. Suitability of the outfit for the raceday



This year the outfits must be monochrome, black, white and shades of grey. Classic. But, this does not mean you cannot be bold and adventurous with your choices for Victoria Derby Day 2017.

Black and white does not have to mean a black tux with a white shirt, however it certainly does not mean a white tux and white shirt. The ‘Beauty School Dropout’ scene from Grease is not a style that needs to be recreated.

LOOK #1 | Try a charcoal windowpane tuxedo, a three-piece paired with double breasted waistcoat in a light tonal grey.

LOOK #2 | If you do decide to go back to black; wear a well fitted, three-piece (single breasted 5 button vest) with a grey shirt instead of white and charcoal or slate polka dot or floral accessories.

LOOK #3 | Or perhaps opt for a double breasted bold pinstripe grey jacket with a lighter grey trouser and white shirt, as pictured below.

EKKA Fashion Show - George & King

Photo: George & King @ EKKA 2017 Natural Fibres Fashion Show



If you're looking for a suit for Melbourne Cup day, the deadline to place your George & King order is Saturday 7th October.

To celebrate this year’s Spring Racing Carnival, George & King will be counting down the 30 days before the final shipping date (7th October) with a calendar of style tips.

Style advice from our head stylists will be published each day via social media, along with weekly race carnival promotions to get you in the race season spirit.

The benefit of going custom for Derby Day this year is your ensemble is guaranteed to be unique.

Trained stylists will ensure you stand out from the crowd.

What are you waiting for? Order before Saturday 7th October to secure you Melbourne Cup suit.